Kelbin Lei started modeling in Ho Chi Minh City at a young age. Kelbin Lei won the first award of Fashion Star contest in 2010 and has collaborated with multiple renowned artists and fashion magazines in Vietnam such as ELLE, Harper's BAZAAR, Dep Magazine, and L'Officiel. His popularity increases after he starred in the sitcom "Little Prince Bakery" and he was voted as one of the most influential people in the Vietnam's fashion industry, and he has become a fashion icon. Kelbin also collaborated with Gucci and launched #GucciGram project. He owns a clothing line, Klei, which caters to both male and female.